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Unlocking LTV: Shifting Focus to Retention

Doubling Lifetime Value for a premium home goods brand.

LuxeLiving
85%
Repeat Rate Increase
2.4x
LTV Uplift
$2M
Added Revenue

The Challenge

LuxeLiving had a leaky bucket. They were acquiring customers profitably, but 80% never returned. Increasing ad costs on Meta and Google were threatening their margins, and they had no loyalty strategy.

Our Solution

We conducted a deep audit using our Enablement Program. We rebuilt their email flows (Klaviyo), launched a tiered loyalty program, and optimized the post-purchase unboxing experience to drive social sharing.

The Outcome

High acquisition costs were eating margins. We implemented a retention-first strategy that turned one-time buyers into loyal advocates.

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